We will look at comparing medians of Customer Satisfaction by Customer Type, using the Two Sample Mann-Whitney test with H0: Median Difference = 0, Ha: Median Difference ≠0. The Two Sample Mann-Whitney Test is the nonparametric equivalent to the parametric Two Sample t-Test (i.e., Two Sample t-Test on Ranks). The test does not assume sample normality but does assume that the samples have equal shapes. If the shapes are different, the null hypothesis is that the distributions are the same.
The optional Two Sample KS (Kolmogorov-Smirnov) test is used to compare the distributions of two samples. The test is H0: Distribution (CDF) Difference = 0, Ha: Distribution (CDF) Difference ≠0. The CDF is the Cumulative Distribution Function. The two-sided test statistic is the maximum absolute difference between the CDF values as shown:
Note this graph may be recreated using SigmaXL > Graphical Tools > Empirical/Normal CDF Plots. Display Normal CDF Plots is unchecked. Copy and Paste Customer Type 3 plot into Customer Type 2. Adjust legend and axis labels.

